Friday, April 9, 2010

Designer You Should Know

Elsa Schiaparelli, b.1890 & d.1973, is one of the most influential designers of the past century.  She made her mark with her Surrealist point of view and has left many innovations that keep her spirit alive with every turn of the season.  Here are some pieces of her legacy:

Schiaparelli's 12 Commandments
  1. Since most women do not know themselves they should try to do so.
  2. A woman who buys and expensive dress and changes it, often with disastrous results, is extravagant and foolish.
  3. Most women (and men) are color-blind. They should ask for suggestions.
  4. Remember- 20% of women have inferiority complexes. 70% have illusions.
  5. 90% are afraid of being conspicuous and of what people will say.  So they buy a gray suit. They should dare to be different.
  6. Women should listen and ask for competent criticism and advice.
  7. They should choose their clothes alone or in the company of a man.
  8. They should never shop with another woman, who sometimes consciously or unconsciously, is apt to be jealous.
  9. She should buy little and only of the best or cheapest.
  10. Never fit a dress to the body, but train the body to fit the dress.
  11. A woman should buy mostly in one place where she is known and respected, and not rush around trying every new fad.
  12. And she should pay her bills.
The Fashion Innovations of Elsa
*Zipper closures on her evening gowns, no doubt for the quick escape from the dress, for whatever reason.*Graphic knitwear, knit with emblems, humorous touches.*The wrap-around dress (no, DVF didn't come up with it on her own, although she did perfect it and make it what it is today).*Mix-and-match separates for a more flexible wardrobe.*The backless swimsuit for
 the perfect tan on your back.*The built in bra.*Culottes and pants for the modern woman, at a time when women were not supposed to advertise that their legs were actually connected all the way to their ankles, the way many of the early-century outfits made it look.*The wedge shoe.*The jumpsuit.*The overall.*Paper clothes.*Transparent raincoats.*Folding eyeglasses.*Fun furs.*The scarf dress.*Colored stockings.*Athleticwear and sportswear.*The shirtwaist jacket.*Ethnic-themed collections, including quotes written on the fabrics.*Cast buttons in artistic forms, looking more like brooches than buttons, adding to the garment and not just closing it.*The power suit, the shoulder pads and inverted triangle shape minimizing a
 woman's pear shape. (She called it "the wooden soldier" look. Others called it "the nutcracker princess" look.
 ouch...)*Surrealist fashions, such as erotic-shaped hats, food-looking accessories, fabrics printed with body parts, bones and organs, even household furniture, so your breasts look like a bureau drawer.*Synthetic fabrics with bold patterns & special finishes.*Ensemble outfits with coordinated dress, jacket, scarf, and more.*Waterproof cotton.*The modern idea of a fashion show with a runway, music, art...


I'm a Proud Mama

So yes, as I predicted, the fashion show was AMAZING!  The models were flawless and worked every single garment.  Including my stuff! Seriously, I did dance for 6 years, walked across a graduation stage weighted down with honors cords, but absolutely nothing could compare to the pride I felt watching my blood, sweat, and tears coming down that runway, under big lights, with hundreds of people watching.  Yes, call me a sap, but I practically cried.

Unfortunately I have an exam in 10 hours so I had to skip the after party :(   Buttt be on the lookout because maybe in the next few weeks I will have some images from the show to post on here!

Thursday, April 8, 2010

TONIGHT!!


In approximately 6 hours, doors will open for the FMDS "Free the Beat" Fashion Show.  And you had better BE THERE!!  No joke, you will be sorry if you don't go.  I don't think anyone can really imagine how big this is unless they have been to some of the previous shows. 
This year LA design company KidDangerous will be selling some of their looks for wholesale, and popular shoe company and activist TOM shoes will be there, premiering a special edition "Free the Beat" shoe available for ordering.  Plus we have guest judge Meredith Wendell, a popular accessories designer from NY, and who used to work at Marc by Marc Jacobs, by the way...
In addition, we have an after party to follow downtown (free if you still have your show ticket).  
This show is seriously like a piece of NYC plopped down in the middle of Blacksburg.  We have a full runway, VIP section, DJ, and last year we had about 1000 people attend.  
So seriously...it's legit.  And you should be there!

Wednesday, April 7, 2010

Top 10 Reasons to Work in Fashion

10. Because being a starving artist is so "now".
9. Because we're awesome.
8. Because playing dress up counts as research.
7. Because we're awesome.
6. Because we get to choose what everyone will be wearing: total control.
5. Because we're awesome.
4. Because you're living the dream all the accountants, lawyers, doctors, etc. wished     they pursued.
3. Because we're awesome.
2. Because can you say freebies?
1. Because we're TOTALLY AWESOME.

Monday, April 5, 2010


"A girl's only as hot as the shoes she chooses"
~"Fashion" by Lady Gaga

Saturday, April 3, 2010

Recessionista Gold



Over the past few months, Kmart's ads have really been catching my eyes in fashion magazines.  The last time I bought something from a Kmart, it was a sky blue skirt with a leather lace up the middle, when I was about 13.  But the looks featured in the March issue of Vogue magazine are definitely covetable!

This has been by no means a mistake.  John Goodman, Executive VP of home and apparel for Sears Holding Apparel, which owns Kmart, says that they are really looking to gain credibility in the apparel channel in the market.  And a major step that they are taking towards that goal is by vending a line by none other than Selena Gomez.  Selena, at 17, is a teen queen starring on the Disney channel's "Wizard of Waverly Place"
Tuesday's WWD magazine had the full story on this line.  The line, entitled Dream Out
 Loud, has the look of  "Texan cowgirl meets the glam Boho chic of Hollywood".  It carries everything from a jersey blazer to a boyfriend cardigan to short cowgirl boots, and each piece will retail for $24 or less.  Here on the right, Gomez appears on the cover of WWD in one her looks for the line.  Looking towards the future, Gomez would like to begin to expand into the teen guy's department as well.
The line debuts July 15.  I know I definitely will be coming through, with the number one item on my list the boyfriend cardigan!

Thursday, April 1, 2010

Oh Hot Damn!


See this is why I LOVE dollar pattern sales!

And I also loooove Project Runway!  I am SO excited Anthony is back.  I will miss Maya, but I definitely understand her decision. She wants to come out strong straight from the gate, and if taking a little time to gather that strength is what it takes, then I say go for it.